We have spoken about ‘celebrity’ endorsements for weight loss programs in the past, however it seems the Kardashian sisters may have bitten off more than they can chew with the weight loss program they endorse.
Kim, Khloe and Kourtney Kardashian – you know, the sisters who are famous for absolutely no reason – are celebrity spokesmodels for the ‘Quick Trim’ which is a diet program which supplies products that apparently detoxify the body and promote fast weight loss. The FDA have since found Quick Trim to contain excessive levels of caffeine, and is not ‘safe or effective for weight loss’.
Four dissatisified ‘Quick Trim’ users are now suing the weight loss company, stating that they only started the program due to the claims the Kardashians made. However, after having little success on the program and hearing the FDA findings, they now allege that the sisters’ statements were bogus and are wanting $5 million in compensation (really? That seems to be a lot of money for false promises).
The Kardashians are in damage control and have issued their own legal documents to get their names removed from the lawsuit, as they believe they are only spokespeople for Quick Trim and are in no way responsible for any alledged false advertising. Oh, it’s messy isn’t it?
To me, this really highlights the problems with using celebrities to promote weight loss programs: they might be really happy to say whatever their sponsor wants them too (after all, a nice pay-cheque is their reward), but do they really have a strong loyalty to the weight loss program they are advertising? This incident shows the true colours of the Kardashian Sisters: they are not prepared to stand by the weight loss product they endorse, and now Quick Trim are getting a lot of publicity for all the wrong reasons!
At The Natural Way, we have never used a ‘celebrity’ to advertise our weight loss program: just normal people like you and I, so you know that REAL people can get REAL results. Just look at some of our fabulous success stories – remember, these people were not paid to do our program. They all used their own finances AND motivation to achieve their fantastic results: http://www.thenaturalway.com.au/inspirationalstories.html
If you have excess weight you want to lose, call your nearest clinic now on 1300 SLIMMER (1300 754663) and make your FREE appointment to find out more about how we can help you. Starting today will mean that you are on your way to success before Spring kicks in!